Privacy Policy

I. INTRODUCTION

Our Company, and each of its affiliates (collectively, “we,” “us,” “our”) respect your concerns about privacy and are committed to protecting the personal information we hold about you. This Privacy Policy describes the types of personal information we collect on our website with a homepage located at shapehersilhouette.com, our apps that we may provide, our products and services via our website and/or related apps, our related social media sites, or otherwise through your interactions with us (the website, apps, products, services, and social media pages, collectively, the “Services”).

We may make changes to this policy from time to time. We will post updated versions of our policy on this page of our website.

Please review the following to understand how we process and protect the security of your personal information. By using any of our Services, whether by visiting our website or otherwise, and/or by voluntarily providing personal information to us, you acknowledge that you have read and understand the practices contained in this Privacy Policy. This Privacy Policy may be revised from time to time, so please ensure that you check this Privacy Policy periodically to remain fully informed.

II. INFORMATION WE COLLECT

We collect personal information from the following categories of sources:

INFORMATION DIRECTLY FROM YOU

ONLINE PURCHASES: To process your purchase, we ask for information such as your name, billing and shipping address, telephone number, email address and payment card information. We use this information to process your purchase, confirm your order and deliver the items to you. If you give us permission, we also may use your contact information to communicate with you about our products, services and promotions.

MY ACCOUNT: You may choose to create an account on shapehersilhouette.com in order to store billing and shipping information to utilize for faster checkout. You also may provide your birthday and gender, which we may use to personalize promotional offers if you choose to receive them. You also may create and send your Wishlist through your shapehersilhouette.com account and can also use it to see the details of past purchases. We retain records of products or services that you may have purchased. Your credit card information is processed by payment card processors and is stored by our website hosting provider.

EMAIL COMMUNICATIONS: You may sign up to receive electronic newsletters and promotional emails. To sign up, we may ask you for information such as your name, email address, postal address, telephone number, birthday, gender, shopping preferences and email preferences, to send you communications about our products and services, invitations to special sales and events, and notices of new arrivals. We also use this information to tailor our newsletters to reflect your preferences. You can unsubscribe from receiving emails or other mail from us by clicking the unsubscribe link at the bottom of any promotional email.

SURVEYS, SWEEPSTAKES AND PROMOTIONS: You may choose to participate in surveys, sweepstakes and other promotions. If you choose to participate in these promotions, we may ask you for information such as your name, email address, postal address, and telephone number. We use the information you provide to administer our contests, sweepstakes, and other promotions. We also may use the information to communicate with you about our products, services, and promotions, but only if you have given us your consent to do so.

EMAIL TO A FRIEND OR SHARING YOUR WISHLIST: You may be able to share certain content from this website with your friends. To send information to your friends, we ask for your friends’ and your email addresses. We use this information only to fulfill your request. We do not retain the information you provide in connection with these features, except to send the requested content. We will not include any other advertisements within the messages sent to your friends.

CUSTOMER SERVICE: If you communicate to our customer service team by email or by phone, we may ask you for information such as your name, email address, zip code and telephone number. We use this information to respond to and communicate with you about your questions and comments.

INFORMATION AUTOMATICALLY OR INDIRECTLY FROM YOU

ADVERTISEMENTS OR ADS: In addition to ads that we serve directly to you, we may use third-party advertising providers that use tracking technologies to deliver advertisements on our behalf across social media platforms. Our service providers review information collected about your visits and your interaction with our ads and other communications to provide us with marketing recommendations. For more information about our third-party providers, please refer to our Cookie Policy found here. This policy may be updated from time to time. These third parties may use technology to directly send ads to your device. They may automatically receive your IP address, web browser, operating system, time and location information, device type and device ID when this happens. These third parties may also collect and use information about your visits over time, as well as information received from other sources, in order to serve more targeted advertising to you. The third parties may also use information gathered from your usage of the Services to serve targeted ads to you on third party websites and applications.

AUTOMATIC INFORMATION: We receive and store certain types of information whenever you interact with us. For example, like many websites, we use “cookies,” and “web beacons” to obtain certain types of information when your web browser accesses shapehersilhouette.com. We collect items such as your geolocation data and the IP address of the device you use to connect to the Internet and the pages accessed. We may also track certain information about the identity of the website you visited immediately before coming to our site. We do not otherwise track any information about your use of other websites. By collecting this information, we learn how to best tailor our website to our visitors and understand what products and services you might prefer. We work with service providers that help us track, collect, and analyze this information.

OTHER INFORMATION

FROM OUR SERVICE PROVIDERS: We may receive your personal information from Service Providers that we engage for order processing and fulfillment services, commercial email providers, security consultants, and other Service Providers that we engage. For example, we may use third parties to perform fraud protection services and package protection services.

III. WHO WE SHARE YOUR PERSONAL INFORMATION WITH

We do not sell or otherwise disclose personal information about our customers, except as described here. We may share the personal information you provide to us with our affiliates worldwide, licensees and joint venture partners for the purposes described in this Privacy Policy.

We share personal information with the following categories of third parties:

• SERVICE PROVIDERS: We also may disclose information to outside companies that help us bring you the products and services we offer. For example, we may work with an outside company to: (a) manage a database of customer information; (b) assist us in distributing emails; (c) assist us with direct marketing and data collection; (d) provide us data storage and analysis; (e) provide fraud prevention; (f) provide customer service by phone; (g) administer surveys, contests or sweepstakes; and (h) other services designed to assist us in maximizing our business potential. We require that these outside companies agree to keep confidential all information we share with them and to use the information only to perform their obligations in the agreements.
• CO-SPONSORED CONTESTS, SWEEPSTAKES AND OFFERINGS: Some of our contests, sweepstakes, and other offerings that we may make available on or through our website or third-party provider may be co-sponsored by another company. In those situations, the information we obtain from you in connection with such contest, sweepstake or offering may be shared with our co-sponsor. In those situations, our co-sponsors will have the right to use your information for their own purposes, in accordance with their own policies. We are not responsible for how our co-sponsors may use your information.
• LEGAL REQUIREMENTS: We also may disclose information about you (i) if we are required to do so by law or legal process (such as a court order), (ii) in response to a request by law enforcement authorities, or (iii) when we believe disclosure is necessary or appropriate to prevent physical harm or financial loss or in connection with an investigation of suspected or actual illegal activity.
• BUSINESS TRANSFER: We also reserve the right to transfer personal information we have about you in the event we sell or transfer all or a portion of our business or assets. In such transactions, customer information generally is one of the transferred business assets but remains subject to the promises made in any pre-existing Privacy Policy (unless the customer consents otherwise). Should such a sale or transfer occur, we will use reasonable efforts to direct the transferee to use personal information you have provided to us in a manner that is consistent with our Privacy Policy. Following such a sale or transfer, you may contact the entity to which we transferred your personal information with any inquiries concerning the processing of that information.

AGGREGATE STATISTICS: We may disclose aggregate statistics regarding user behavior as a measure of interest in, and use of, the shapehersilhouette.com website or marketing vehicles (such as email) to third parties in the form of aggregate data, such as overall patterns or demographic reports that do not describe or identify any individual user. Aggregate information is not personal information and is considered non-personally identifiable/anonymous information about you, such as age, gender, types of products purchased, pages you access most frequently or search terms you enter. Aggregate information is used in a collective manner, and no single person can be identified by that compiled information.

IV. HOW WE PROTECT PERSONAL INFORMATION

Protecting your personal information is a priority. We will take reasonable steps to protect the security and integrity of all personal information provided to us, including limiting the number of people who have physical access to our database servers, as well as employing electronic security systems and password protections that guard against unauthorized access. In addition, it is our policy to never send your credit card number via email. Our customer service team operates over a private, secure network. Please note, however, that email is not encrypted and is not considered to be a secure means of transmitting credit card information.

We use Secure Sockets Layer (“SSL”) technology to protect the transmission over the Internet of your payment card data. You can check the security of your connection by looking at the URL line of your browser. When accessing a secure site, the first characters of the site address change from “http” to “https.” If you are using a web browser or firewall that does not permit communications through secure sites, you will not be able to make purchases on our site.

However, due to the inherent nature of the Internet as an open global communications vehicle, we cannot guarantee that information, during transmission through the Internet or while stored on our system or otherwise in our care, will be absolutely safe from intrusion by others, such as hackers. No transmission of data over the Internet is guaranteed to be completely secure. It may be possible for third parties not under our control to intercept or access transmissions or private communications unlawfully.

In the unlikely event that we believe that the security of your personal information in our possession or control may have been compromised, we may seek to notify you of that development. If a notification is appropriate, we would endeavor to do so as promptly as possible under the circumstances, and, to the extent we have your email address, we may notify you by email. You consent to our use of email as a means of such notification.

V. HOW WE USE THE INFORMATION WE COLLECT

We use the information we collect for various purposes, including:

• To complete your purchase transactions, order returns and credits.
• To respond to your requests and inquiries.
• To provide the services you request.
• To communicate with you and keep you informed about the status of your orders.
• To notify you of new or additional products, services, and promotions that might be of interest to you.
• In addition, we may send you and otherwise correspond with you, about products, services, companies, promotions, contests, and events, sponsored by us and others, that we think might interest you.
• To notify you of product recalls or provide other information concerning products you have purchased.
• To identify your product and service preferences, to improve our merchandise selections, customer service, and overall shopping experience.
• To communicate with you by email, postal mail, telephone, text message, or other means.
• Auditing related to a current interaction with the consumer and concurrent transactions, including, but not limited to, counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards.
• Detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity.
• Debugging to identify and repair errors that impair existing intended functionality.
• Short-term, transient use, provided the personal information is not disclosed to another third party and is not used to build a profile about a consumer or otherwise alter an individual consumer’s experience outside the current interaction.
• Performing services on behalf of the business or service provider, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing advertising or marketing services, providing analytics services, or providing similar services on behalf of the business or service provider.
• Undertaking internal research for technological development and demonstration.
• Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by us, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by us.
• As otherwise described to you at the point of collection.